Social Media Breakfast - Twin Cities Podcast | Episode 2

[Rick Mahn]

Just in time to prepare for SMBMSP 14 on April 29th, episode 2 our podcast goes live. Please join hosts Brad Bellaver (Producer) & Rick Mahn along with guests Mykl Roventine and Scott Pete talking about the upcoming breakfast meetup.

We talk about personal branding, Twitter analytics, and social media desktop clients. Below is a timeline that you can use to jump to relavent or interesting points instead of listening to the entire twenty some minutes.

00:00 Welcome - Event Information
01:00 - Personal Branding with Mykl
03:10 - Chris Brogan vs. Dan Schawbel
07:50 - Do I need a brand?
09:30 - Takeaways from the branding presentation (There will be photos.)
11:45 - Twitter Analytics with Scott
18:45 - Can branding go "offline?"
21:50 - More Twitter talk
22:30 - Fallon and Skimmer
27:10 - Does anyone really need social media websites or should we just aggregate?
29:00 - Can Twitter produce ROI and is it even still worthwhile?
31:00 - April event info
31:40 - Credits

[Rick Mahn]

Venessa, it sure can be a daunting task in many ways. I think it's important for anyone that provides unique services, in order to differentiate themselves. I hope we can answer these questions throughout the presentations tomorrow.

[Vanessa Bright]

Interesting podcast - thank you! Looking forward to tomorrow's presentations!

Even if I thought I meticulously created account on several networks (religiously followed almost work-like brand guide) and have enough representation on my name search on Google... I am not certain how to approach some issues…

I agree - personal brand is difficult to define from that "larger picture" approach... I definitely did something, but I did not have a purpose while creating each element (except for finding a job in my beloved interactive marketing field ;-) ). You are right - we need to think about personal brand in a more discipline fashion.

[Rick Mahn]

Thanks Cory. You'll be at Ignite Minneapolis tonight? I'll see you there.

[Cory Vandenberghe]

Nice work guys. I'm looking forward to hearing those presentation this evening.

[Rick Mahn]

Mykl, you're always welcome to join us. We're still figuring out the format, but we hope the roundtable on upcoming SMB topics is valuable to folks. All feedback is welcome!

Thank you for your insights on personal branding, and giving us a preview of things to come at SMBMSP on April 29th. We'll see you there.

[Mykl Roventine]

Thanks again for having me on, Rick & Brad. I'm really enjoying the direction you're taking these podcasts. Keep up the great work.